"Good health is natural. It’s not something that needs to be industrialized or drug-induced. By eating natural foods available to us, humans can enjoy good health and longevity. Technology should not separate us from or destroy the natural or man-made habitats we and non-human animals need to live and thrive in good health. The key to being lean, strong, and healthy is in your head. Use your intuition, just like animals do… The burden is squarely on you. Modern institutions only want to sell you stuff. They don’t care about your belly or health. They care about their bottom line and your spending." - Richard Nikoley, author of 'Free The Animal: Lose Weight & Fat With The Paleo Diet'